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International Marketing 10th Edition by Michael R. Czinkota-Test Bank

Original price was: $35.00.Current price is: $24.97.

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Original price was: $35.00.Current price is: $24.97.

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Test Bank for International Marketing 10th Edition by Michael R. Czinkota

ISBN-10:113362751X , ISBN-13:978-1133627517

Chapter 4: The Financial Environment

TRUE/FALSE

1. World aspirants are established multinational corporations wanting to modify their existing product lines to target new, emerging global core markets.

Answer: False Points: 1 Difficulty: Reasonable Reference: p. 91

Objective: Learning Outcome 4-1 Business Program: Analytic

Status: Discussion: International Perspective Key: Bloom’s: Information

2. Three of the 5 major industrialized nations in the world known as the Group of 5 include Chile, Canada, and Mexico.

Answer: False Points: 1 Difficulty: Simple Reference: p. 92

Objective: Learning Outcome 4-1 Business Program: Analytic

Status: Discussion: International Perspective Key: Bloom’s: Information

3. The fundamental aspects of a market can be understood by considering factors like those related to the population and its various characteristics, infrastructure, and social advancement.

Answer: True Points: 1 Difficulty: Simple Reference: p. 95

Objective: Learning Outcome 4-1 Business Program: Analytic

Status: Discussion: International Perspective Key: Bloom’s: Information

4. With the increasing life expectancy in a market and the emergence of new target markets, international marketers may be able to prolong product life cycles by promoting them abroad.

Answer: True Points: 1 Difficulty: Reasonable Reference: p. 96

Objective: Learning Outcome 4-1 Business Program: Analytic

Status: Discussion: International Perspective Key: Bloom’s: Information

5. A household refers to only related individuals who reside in the same housing unit.

Answer: False Points: 1 Difficulty: Simple Reference: p. 96

Objective: Learning Outcome 4-1 Business Program: Analytic

Status: Discussion: International Perspective Key: Bloom’s: Information

6. Consumption trends are not influenced by increased urbanization in markets.

Answer: False Points: 1 Difficulty: Reasonable Reference: p. 97

Objective: Learning Outcome 4-1 Business Program: Analytic

Status: Discussion: International Perspective Key: Bloom’s: Information

7. Purchasing power is determined by three distinct elements: available resources, climate, and demand.

Answer: False Points: 1 Difficulty: Reasonable Reference: p. 97

Objective: Learning Outcome 4-1 Business Program: Analytic

Status: Discussion: International Perspective Key: Bloom’s: Information

8. Income is a strong indicator of the market potential for most consumer and industrial products.

Answer: True Points: 1 Difficulty: Reasonable Reference: p. 98

Objective: Learning Outcome 4-1 Business Program: Analytic

Status: Discussion: International Perspective Key: Bloom’s: Information

9. Purchasing Power Parity (PPP) refers to the rate at which one country’s currency can be traded for another country’s currency.

Answer: False Points: 1 Difficulty: Reasonable Reference: p. 98

Objective: Learning Outcome 4-1 Business Program: Analytic

Status: Discussion: International Perspective Key: Bloom’s: Information

10. Per capita Gross Domestic Product (GDP) is commonly utilized as a primary benchmark for comparing purchasing power.

Answer: True Points: 1 Difficulty: Reasonable Reference: p. 98

Objective: Learning Outcome 4-1 Business Program: Analytic

Status: Discussion: International Perspective Key: Bloom’s: Information

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International Marketing 10th Edition by Michael R. Czinkota-Test Bank
International Marketing 10th Edition by Michael R. Czinkota-Test Bank

Original price was: $35.00.Current price is: $24.97.

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