International Marketing 10th Edition by Michael R. Czinkota-Test Bank
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Test Bank for International Marketing 10th Edition by Michael R. Czinkota
ISBN-10:113362751X , ISBN-13:978-1133627517
Chapter 4: The Financial Environment
TRUE/FALSE
1. World aspirants are established multinational corporations wanting to modify their existing product lines to target new, emerging global core markets.
Answer: False Points: 1 Difficulty: Reasonable Reference: p. 91
Objective: Learning Outcome 4-1 Business Program: Analytic
Status: Discussion: International Perspective Key: Bloom’s: Information
2. Three of the 5 major industrialized nations in the world known as the Group of 5 include Chile, Canada, and Mexico.
Answer: False Points: 1 Difficulty: Simple Reference: p. 92
Objective: Learning Outcome 4-1 Business Program: Analytic
Status: Discussion: International Perspective Key: Bloom’s: Information
3. The fundamental aspects of a market can be understood by considering factors like those related to the population and its various characteristics, infrastructure, and social advancement.
Answer: True Points: 1 Difficulty: Simple Reference: p. 95
Objective: Learning Outcome 4-1 Business Program: Analytic
Status: Discussion: International Perspective Key: Bloom’s: Information
4. With the increasing life expectancy in a market and the emergence of new target markets, international marketers may be able to prolong product life cycles by promoting them abroad.
Answer: True Points: 1 Difficulty: Reasonable Reference: p. 96
Objective: Learning Outcome 4-1 Business Program: Analytic
Status: Discussion: International Perspective Key: Bloom’s: Information
5. A household refers to only related individuals who reside in the same housing unit.
Answer: False Points: 1 Difficulty: Simple Reference: p. 96
Objective: Learning Outcome 4-1 Business Program: Analytic
Status: Discussion: International Perspective Key: Bloom’s: Information
6. Consumption trends are not influenced by increased urbanization in markets.
Answer: False Points: 1 Difficulty: Reasonable Reference: p. 97
Objective: Learning Outcome 4-1 Business Program: Analytic
Status: Discussion: International Perspective Key: Bloom’s: Information
7. Purchasing power is determined by three distinct elements: available resources, climate, and demand.
Answer: False Points: 1 Difficulty: Reasonable Reference: p. 97
Objective: Learning Outcome 4-1 Business Program: Analytic
Status: Discussion: International Perspective Key: Bloom’s: Information
8. Income is a strong indicator of the market potential for most consumer and industrial products.
Answer: True Points: 1 Difficulty: Reasonable Reference: p. 98
Objective: Learning Outcome 4-1 Business Program: Analytic
Status: Discussion: International Perspective Key: Bloom’s: Information
9. Purchasing Power Parity (PPP) refers to the rate at which one country’s currency can be traded for another country’s currency.
Answer: False Points: 1 Difficulty: Reasonable Reference: p. 98
Objective: Learning Outcome 4-1 Business Program: Analytic
Status: Discussion: International Perspective Key: Bloom’s: Information
10. Per capita Gross Domestic Product (GDP) is commonly utilized as a primary benchmark for comparing purchasing power.
Answer: True Points: 1 Difficulty: Reasonable Reference: p. 98
Objective: Learning Outcome 4-1 Business Program: Analytic
Status: Discussion: International Perspective Key: Bloom’s: Information
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